Opportunity Through Development   Why waste money on PPC and SEO?   It is estimated that there are more than 12 billion pages out there in cyberspace and if you key in any of the keywords you use, you will probably get 1000's upon 1000's of pages listed. Search engine optimisation (SEO) is supposed to keep you in the top 10 of all these thousands of pages. But for how long? Is it really feasible to think that you are going to maintain any top slot without spending lots of time and money trying to understand the changing algorithms of search engine robots? And why do this anyway? After all, a search engines like Google and Yahoo are only the yellow pages of the internet. You will get very few qualified sales prospects visiting your website using SEO. Pay per click (PPC) is now a very expensive exercise in buying keywords. You bid for a keyword and the top placing for your internet advertisement. Then shortly afterward someone bids higher and you eventually lose your placing. Who is the winner here. Yes you've guessed it already, the search engine companies. What is it that they provide for your PPC money. They provide a link from their page to your website. That is all they do! Its like a listing in the yellow pages and all you are doing is paying for the biggest add and the best position (for a short time). What a lot of business webmasters do not yet understand is the real importance of one simple thing. The internet is all about linking from one website to another. Links are without doubt the most important element in the success of a website presence and the amount of traffic that will flow to it. Link Marketing is the only logical cost effective route to website success and it is the least understood and utilised. Why? because it is hard work and time consuming and everybody wants the fast button or the one click wonder solution. THEY DO NOT EXIST. This is why companies pay fortunes for SEO and PPC thinking they are the wonder solution. Internet marketing is all about what marketing is in the real world. Networking and relationships. Link Marketing is the only workable solution if you want to prevail in business cyberspace. Information Request Form Let us know how to contact you then select the information or contact you require. We will not divulge your information. privacy policy